Monday, June 11, 2007

The Truth is In the Traffic

We are on a few different forums for work at home moms and there are often questions on how to increase sales. They have a great website and great products, but they don't know why no one is buying. The number one reason is probably traffic. If you do not have enough visitors, you cannot get enough people to even look to buy. If you think of it in the offline world, you have to get customers to get buyers. I doubt there is a store that has a 100% conversion rate. People come to browse, just like they do on a website. Not every browser will buy, they may just window shop. If you don't have the traffic, you cannot get the buyers. Window shoppers (hits) are great because the more you have, the more likely you are to get the buyer.

A great blog post I just read on this was from Stanley Tang's Internet Marketing Blog (which I found through a WAH Blog from Smart Mom Lisa). Stanley also offers a free course in traffic marketing. I just got my first email, so I will let you know if it is worth the time!

One thing to consider when you are building an internet business is building your website. You need the SEO, the keywords, the content... if you are unsure about any of those concepts, a great web hosting service is SBI- they walk you through the whole process and make sure you build it right- if you are looking for a great service, this one is tops. The amount of information you receive for your annual fee is well worth it! If you want to see some work at home mom testimonials, check out this section of SBI.

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